Join the CrewBrand Identity Design
2022–2023

The “Join the Crew” Campaign was launched in 2023 by American Crew to revamp their iconic best-selling styling pucks. As a part of the design team at TODA, I helped design brand assets and promotional material for the campaign. In addition, I was in charge of their monthly social media calendar, which spotlighted a different styling puck every month.

Collaborators: Samantha Bacani, Daniela Méndez, Marcos Chavez






Ivy Kurniawan © 2024